Analyzing Competitive Advantage
2012-10-24 15:49:32 0 举报
http://faculty.babson.edu/gwin/indstudy/index.htm
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大纲/内容
Firm'sProfitability
Cost AnalysisOperations Strategy
Value-createdrelative tocompetitors
Differentiationposition relativeto competitors
IndustryStructure
Marketing Strategy
Costposition relativeto competitors
Financial Analysis
Marketing StructurePorter's Five Forces
Economic Value
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